QR Codes and Gaming
QR codes and gaming seem like they should go hand in hand. On a variety of levels they do and should. With so many games out there QR codes could are being utilized. But are they being used to their fullest capacity?
Gamers out there consider themselves to tech savvy, for the most part. Shooting, climbing, and spell casting their way through mystical lands we could ever hope of seeing is small in comparison to the potential of games. Especially if its content was used with QR codes. QR codes, can not only be scanned outside of game stores or on a game case itself but it could even be scanned within the game itself.
Games have only gotten more amazing over the years, getting closer and closer to looking real. It’s no wonder that there is and probably always will be a market for it. Games posters can have QR codes on it that promises a discount for your next game. Or QR codes that are used for specific games that could lead you to special information for once a game will be out.
QR codes could also be used within the actual game play. Think about it, if there were side missions or even just QR codes hidden through out and once you found one you were given something special, well that would generate interest. Gamers like free stuff, after spending almost sixty dollars on a game a welcome financial break would be appreciated. Therefore, putting a QR code within the game promotes interest in the game itself but then that new content. It could lead to free downloadable content for that game or bring you to a free mini game that can only be obtained by scanning this code within the game.
Gamers, would embrace the challenge and it is a no fail marketing plan where the buzz would be flying through the air. Those QR codes could even have the gamers linked to forums talking about the game and its details. Being able to chat with someone live when you are not playing an online game can sometimes be a welcome relief to the glow of television screen.